For impulse goods like cookies and snacks, eye-catching packaging is crucial. Additionally, the product itself must be kept and protected in its packaging. Schur Star Systems develops innovative flexible packaging for all product types, in practically every construction.
The Schur Star Box Bag is used for Kelsen’s Pepperidge Farm American Cookies brand. The cookies are placed in paper cups, then placed in protective carton inserts and packed into the bag. The paper laminate ensures that the bag remains airtight and makes it easy to fold the bag top effectively to keep the cookies crunchy during storage.
The box-shaped bottom makes the bag stand completely stable on the shelf, irrespective of weight and contents. Being printable on front, reverse, sides and bottom, the bag offers several opportunities to enhance the product profile. A window gives the consumer a glimpse of the contents, a zipper offers reclosability, and tearstrips and laserscoring ease the opening. According to the company, the highest possible filling capacity is achieved at a minimum of material consumption.
The Schur Star Concept allows for an efficient and smooth packing process and creative bag constructions, improving flexibility while reducing complexity. The bags are available with all types of barrier qualities, individual dimensions and construction features matching the product requirements.
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