Amcor and Selinko InTact anti-counterfeit cap for wine and spirits
Amcor Capsules and Selinko have collaborated to launch InTact, a connected overcap to protect wines and spirits against counterfeiting and fraudulent refilling.
Using an NFC (near field communication) smartphone or device to tap the chip embedded in the tag, any industry player or consumer can verify the authenticity of their bottle, verify its status (opened/not opened yet) and get information about the product (vintage, production, history, serving tips, etc) as well as the brand.
The platform also allows brands to better control their distribution network to detect grey markets by involving the end consumer as final controller. The level of security of the NFC tag can be adapted to the brand needs and budget: from no security for marketing engagement for instance up to bank-level security.
The overcap is a ready-to-cap solution that requires no change on the bottling line, while the discreet integration of the tag allows brands to maintain their premium image.
Phone: 03 9226 9000
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