Platform launches in Australia to help lift automation adoption
Robotics Australia Group is on a mission to lift Australia’s productivity and GDP output for local manufacturers through increased robot and automation adoption. In partnership with HowToRobot, the robotics organisation has now launched the AutomationFinder.com.au service to provide a vendor-agnostic starting point designed to help local businesses with the automation adoption process.
For many businesses, the hardest part of automation is not finding technology — it is knowing where to begin.
“If we want the productivity benefits of automation, we need to make it easier for more Australian businesses to actually adopt it,” said Paul Mason, CEO, Robotics Australia Group. “That means helping companies make better decisions before they spend the money: finding the right opportunities, building a sound business case and getting the right solution providers around the table.”
AutomationFinder is designed to make those first decisions easier for Australian businesses. The service is powered by Denmark-founded HowToRobot’s AI-assisted platform, which draws on more than 600 real automation projects and a network of more than 20,000 vetted automation suppliers worldwide, including a rapidly expanding base of automation suppliers in Australia. It does not sell automation equipment and has no commercial preference for which supplier a business ultimately selects.
According to Robotics Australia, the service can help:
- identify processes where automation could have the biggest operational or financial impact
- turn a production problem or automation idea into a clear, supplier-ready project brief
- get early market input on feasibility, likely costs and possible solution approaches before committing major capital
- compare suppliers, proposals and quotes through a structured, vendor-neutral process
- bring in independent Australian automation experts for site assessments, scoping and hands-on support when needed.
“Most businesses don’t have the time or specialist expertise to work through all of this alone,” said Søren Peters, CEO and founder of HowToRobot. “A structured way to validate what to automate, what it should cost and who can deliver it helps businesses move forward with much more confidence.”
To find out more, visit AutomationFinder.com.au.
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