NZ bioactive milk protein launches in Japan

Quantec has signed a distribution and supply agreement with Kanematsu Chemicals Corporation to distribute Quantec’s patented IDP complex of bioactive milk proteins throughout Japan.

“Japanese consumers have always looked very favourably on New Zealand dairy products and we expect the agreement between Quantec and Kanematsu to further build on this customer perception of quality and innovation,” said James Groenhart, Business Development Manager of Kanematsu New Zealand.

The companies say the agreement will give Quantec an expansion opportunity into Asia, while providing Kanematsu with access to a unique, NZ dairy-based bioactive protein ingredient for inclusion in Japanese functional foods and human health products.

Naturally derived from fresh milk, IDP has antibacterial, anti-inflammatory and antioxidant properties. When used in oral care products, for example, IDP targets and kills organisms responsible for bad odour while leaving healthy mouth organisms intact.

“We’ve been working with Kanematsu for over two years to test the Japanese market and prepare for product development and launch,” said Dr Rod Claycomb, Quantec founder and Managing Director. “We’re especially thankful to Peter Maxwell, Callaghan Innovation’s Business Growth Manager at Waikato Innovation Park in Hamilton, who recognised the opportunity for both Quantec and Kanematsu and made the initial introductions.”

Quantec has also signed an international distribution agreement with NZ New Paradise, which will supply IDP to China.