Perfection Fresh Australia produce

Thursday, 15 December, 2016 | Supplied by: Perfection Fresh Australia Pty Ltd


Perfection Fresh Australia has rebranded its produce, which includes Broccolini, Qukes baby cucumbers, tomatoes, Calypso mangoes and Perfection raspberries and blueberries.

The branding includes an Australian grown stamp, to enable consumers to choose to support local growers.

Featuring a vintage postcard look, which includes illustrations to identify the fruit or vegetable’s original source, the packaging also offers tasting notes and the Perfection Fresh Australia story.

The rebrand includes a new website, logos and unified packaging design for domestic and export products, which will be supported by a marketing campaign.

The company hopes to capitalise on the global trend towards branded fresh produce and ongoing interest from consumers to know more about the source and origin of their fruit and vegetables.

Online: www.perfection.com.au
Phone: 02 9763 1877
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