Zip-Pak Zip360 resealable package format

Wednesday, 18 May, 2011 | Supplied by: Zip-Pak Pty Ltd

The Zip360 is resealable package format provides consumer convenience and shelf impact for a wide range of markets. It has a flexible pouch format featuring a wide opening and pour-spout functionality making it suitable for a number of applications. The packaging enables graphics around the entire surface area of the pouch, to maximise shelf impact at the point of purchase.

The product was developed in conjunction with Triangle Package Machinery Co and Printpack Inc.

The new pouch format’s wide-mouth opening allows consumers of snack mixes, frozen chicken, cookies and crackers, and pet food and treats to easily access and scoop contents. The package also enables pour-spout functionality, making is suitable for cereal, frozen food and vegetable applications.

The resealable closure eliminates the need to transfer contents into a separate container, keeping marketing messages in front of the consumer from initial purchase to last use.

Compared to traditional bag-in-box formats, the Zip360 is claimed to reduce the amount of materials needed to manufacture a package. Zip-Pak recently commissioned a life cycle analysis, conducted by independent research firm Franklin Associates, comparing 20-ounce bag-in-box formats to 21-ounce resealable flexible pouches. The study confirmed that resealable flexible packages offer superior product-to-package ratio, lower energy footprint, lower solid-waste footprint and lower greenhouse gas emissions throughout its lifecycle.

Phone: 03 8795 8299
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