Matthews launches its product traceability software in the US

Matthews Intelligent Identification has launched iDSnet, its product traceability solution, in the US. Developed in house, the software integrates coding and labelling equipment on a production line/s through a server or central PC.

The product was launched in the US market at Pack Expo in Chicago, among 1600 exhibiting companies from more than 110 countries. Matthews’ MD, Lester Nichol, said it sparked a great deal of interest from leading global FMCG manufacturers.

Nichol said the award-winning software creates a more streamlined, efficient and quality-controlled operation. He said, Matthews Intelligent Identification has a wide range of technologies including inkjet, laser, thermal transfer overprinting, labelling for applications ranging from simple date-codes to complex codes and logistic labels.

“We saw a gap in the market where a solution was needed to simplify the management of these printers on the production line and to eliminate coding errors.

“Coding and labelling errors cost Australian manufacturers hundreds of thousands of dollars. The idea was to improve visibility of the coding and labelling process and centralise control to ensure the right code was put on the right product, every time.”

The software was completely developed in Australia by Matthews and the current version was launched to the Australian market in 2009, winning the ‘best new product’ award at AUSPACK 2009.

Mark Dingley, Manager of Identification Systems at Matthews Intelligent Identification, said, “With the great success in Australia, we thought it was the right time to take our product offshore.

“We are very encouraged by the feedback we received at Pack Expo and look forward to working with Matthews International to promote our technology in the US market.”