Simply shake, tear and shoot

Amcor Global
By
Friday, 30 October, 2009


Kerry Foods, a major supplier of chilled foods across Ireland and the UK, has chosen Amcor Stickpack for its recently launched Cheestrings Shots, a new product development that adds variety to the popular Cheestrings.

Cheestrings Shots packs show different fun designs linked to the ‘Did you knowÂ…?’ question featured on every stick. The child-friendly easy opening has been achieved by applying microperforation on the top of the pack. Consumers simply have to shake the pack, tear open and shoot the Cheestrings Shots straight into their mouths.

“For the launch of our Cheestrings Shots at the beginning of the new school year, we were looking for a new, child-friendly packaging solution that aids the fun nature of the new product. Amcor Stickpack not only responds to our need for easy opening but also creates a high-quality pack which consumers love,” explains Sarah Goff, Assistant Brand Manager at Kerry Foods.

The pack combines high barrier properties with easy opening and allows for consumption directly from the pack.

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