Value-added poultry range
Thursday, 30 August, 2007
Steggles has launched new snack lines to revitalise the frozen, value-added poultry category. With the introduction of Pizza Slices, Turkey Bites and Chicken Strips continuing on from the Dinosnacks and Fairysnacks launch Steggles is set to add to its growing market share in this space.
Pizza Slices feature a light, crunchy golden base topped with 100% breast meat, melting cheese, a special blend of tasty herbs and are formed into pizza slices. Quick and easy to serve, the pizza slices are available in Italian Supreme and BBQ flavours.
Steggles has also launched turkey into the frozen snacks and fingerfood market with Turkey Bites. Made from selected natural whole turkey cuts, finely chopped, with a light cranberry seasoning and formed into a fingerfood-sized bite, Steggles have utilised their expertise in frozen foods to introduce convenience and increase the appeal of what is traditionally viewed a main-meal, seasonal meat.
The time poor and health conscious consumer is also catered for with Steggles Chicken Strips. Designed for quick cooking in the microwave, Chicken Breast Strips are made from 100% chicken breast meat, are 97% fat free and are available in Thai Herb and Honey Mustard flavours.
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