Tech helps food businesses reduce waste


Thursday, 20 June, 2019


Tech helps food businesses reduce waste

Food businesses in Australia and New Zealand are using software platform Fresho to increase the efficiency and accuracy of their ordering process and reduce waste.

Founded in 2016 by two Melbourne entrepreneurs, Fresho is a cloud-based technology that offers a simple one-touch solution to ordering, invoicing, payments, reporting, warehouse management and product pricing. It can be integrated with any accounting system.

The technology allows chefs to use their mobile or desktop to choose exact quantities for their needs, much like an online shopping experience. Suppliers receive the order immediately in an easy-to-use dashboard, which reduces errors and helps them fulfil orders without delay. The real-time sales data enables suppliers to manage their stock levels more efficiently and eliminates wastage before it becomes an issue.

Fresho is being used by food suppliers such as Scicluna’s, De Costi Seafood, Kailis Bros and Andrews Meat, and restaurants and venues such as Rockpool, Movida, IGA, Quay Restaurant and Bakers Delight.

Fresho Co-Founder James Andronis, who was previously CEO at Clamms Seafood, said food wastage and supply chain efficiency were the driving forces for the solution’s development.

“I worked the night shift in the food industry for 20 years so have firsthand experience of the time pressures and 24/7 operational issues food businesses face,” Andronis said. “Food businesses were really calling out for a fix to the antiquated faxing, texting and email ordering that was taking place. And, more broadly, Australia and New Zealand are nations focused on sustainability and concerned about food wastage, so we created technology that generates genuine shared-value.”

According to Co-Founder Huw Birrell, Fresho is helping its customers drive efficiency and achieve better commercial returns.

“Fresho has saved us a lot of time, which has allowed us to focus on other areas of our business. Our warehouse packing is much faster with a huge reduction in picking errors,” said customer AMJ Produce.

Image credit: ©stock.adobe.com/au/HighwayStarz

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