Sirane Australia to open in Melbourne in 2019


Wednesday, 28 November, 2018


Sirane Australia to open in Melbourne in 2019

Packaging development-to-manufacture company Sirane is expanding its operations in 2019, with plans to open its Australian division in Melbourne.

Based in the UK, Sirane specialises in absorbency, ovenable and microwavable materials, shelf-life extension, microwave susceptor and protective food packaging. Some of Sirane’s food packaging solutions are already sold in Australia, which suggests there is an appetite for these products, and Sirane Group MD Simon Balderson said the team has already begun to generate interest for Sirane Australia.

"Many of our food packaging products, such as absorbent pads, cooking bags etc, have potential the world over, particularly in a developed market like Australia," Balderson said.

"We anticipate — and indeed already have — a lot of interest in Australia in our various compostable and plastic-free packaging solutions, as eco-friendly packaging is important there, just as it is here in the UK.

"But there's also likely to be strong interest across all our food packaging ranges, especially from food producers, packers and from the large retailers."

Stacey Loader and Polly Duffee, Directors of Sirane Southern Africa — the team spearheading the project — will cover Melbourne, Queensland, Tasmania and the Northern Territories, while a new member of the team, Nathan Balderson, will cover South Australia and NSW.

The company has a number of packaging products, including: the Earth Packaging range which is all either compostable, sustainable or 100% recyclable; the Dri-Fresh range of absorbent packaging; the Sira-Cook range of steam-cooking bags, BBQ and oven bags, and nylon roasting-bag materials; the Sira-Crisp susceptor-based packaging for crisping food in a microwave; and Sira-Form oven and non-oven food presentation trays/dividers.

Sirane's plastic-free packaging Earthpouch recently won first place in the Resource Efficient Pack of the Year category, as well as a Green Apple Environment Award.

The food industry can meet the team and view some of these products at AUSPACK in March.

Image credit: ©stock.adobe.com/au/sciencephoto

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