New Zealand gets its third Certified Packaging Professional

Saurabh Narula, a packaging technologist at Asaleo Care in New Zealand, has attained the latest Certified Packaging Professional (CPP) designation for the industry, making him the third New Zealand CPP since the international recognition was introduced into the Australasian region.

Offered exclusively through the Australian Institute of Packaging (AIP) in Australasia, the CPP designation has been described as the leading mark of excellence internationally and a must-have recognition of industry proficiency and achievement for packaging professionals.

“I was looking for an internationally recognised certification in the field of packaging to attain global recognition as a packaging professional,” Narula told the AIP. “As the industry recognises the CPP designation as an advanced commitment to excellence in the packaging profession, I was very attracted to the program.

“Attaining the Certified Packaging Professional (CPP) designation is very important to me as it provides a sense of appreciation and recognition of my skills within the wider packaging community and validates me as an internationally proficient packaging professional.

“The CPP designation is internationally recognised and allows organisations to hire the right professional based on their skillset, knowledge and experience. The CPP designation is extremely important for the greater recognition of a packaging professional as it places the packaging professional one step above the rest.”

According to the AIP, CPP is a designation some of the leading packaging companies in the world want their influential team members to have because it demonstrates broad competency in all major areas of packaging. CPPs today typically enjoy more senior, decision-making positions in their companies, according to the institute, and research also suggests that holders of CPP often out-earn their non-certified peers. The credential demonstrates that a packaging practitioner possesses packaging knowledge, experience and skills to the degree that they deserve recognition as a true packaging professional.

To find out more about the Certified Packaging Professional designation, email the AIP at educate@aipack.com.au or visit the AIP website.

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