Aussie company unveils plant-based infant formula


Monday, 18 January, 2021


Aussie company unveils plant-based infant formula

An Australian company has announced it will release its plant-based toddler and infant formula in the second quarter of 2021.

Sprout Organic's new range consists of a formula for infants 0–6 months, a follow-on mixture for infants 6–12 months and a product for toddlers aged more than one year.

All products are plant based, organic and are dietician approved.

They are also claimed to contain superfoods and have added DHA and probiotics.

To accommodate the new products, Sprout has teamed up with Global by Nature in NSW and Total Health Distributors in WA to distribute the Sprout range throughout both states.

Both health distributors have brands represented in more than 1000 retailers, providing a wide reach into health food stores, independent supermarkets and pharmacies.

Ryan Mclintock, General Manager of Global by Nature, said Sprout is building a whole new form of inclusivity in the sector.

"At Global, we are always looking for innovative and delicious ways to surprise and excite our customers, and Sprout's healthy and tasty kids' snack bars and genuine innovation in infant formula is exactly that," Mclintock said.

Sprout Founder Sel Berdie said the company was pleased with its distribution agreements.

"In these two distributors, we have found partners that are incredibly passionate about our products. WA and NSW were identified as a key market for us, and we couldn't be happier with the fit we've found in these two companies," Berdie said.

"These are the first in a series of domestic and international distribution partnerships that we are working to establish as we continue to grow our business."

The company's range also includes a selection of Australian-made snack bars for children.

Image supplied by Sprout Organic.

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