CHEP’s beverage tray in the running for Green Globe Award
An innovative packaging design has landed CHEP Australia a finalist place in the NSW Government’s 13th Green Globe Awards. The company has been named as a finalist in the Environmental Innovation category for its beverage tray equipment pool, developed for the fast moving consumer goods (FMCG) sector.
The CHEP beverage tray reportedly prevents 1250 tonnes of one-way cardboard packaging from being wasted each year from the beverage supply chain.
The Green Globes recognise environmental excellence, leadership and innovation. The Environmental Innovation Award recognises new technology, design or research that results in significant resource savings, new approaches in sustainable practice or innovative change in environmental management.
“CHEP led a collaborative project to ‘imagine a more innovative beverage supply chain’ that included reduced environmental impacts,” said CHEP Business Development Manager Frank Vittoria. “The result was the pool of re-usable multipurpose beverage trays, which will hold either 1.25-litre carbonated soft drink bottles or 2-litre juice bottles.
“The trays are also a ‘one-touch’ packaging solution, which means the same packaging is used for storage, transportation and in-store retail displays,” Vittoria added. “Our lightweight, stackable tray design minimises transport fuel use and associated greenhouse gas emissions. We’re delighted that the tray has reduced the environmental impact of the beverage supply chain.”
Winners of the Green Globes will be announced on 3 September.
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