Linpac expands into Middle East

Linpac Packaging has expanded its reach into the Middle East with a contract to supply its Vacuum Skin Pack (VSP) solutions to one of Saudi Arabia’s largest chicken producers.

Linpac will supply PET skin trays following the chicken producer’s investment in two Mondini VSP packaging lines with the prospect of extending production to a further four lines.

Saudi poultry consumption stands at a huge 45 kg per person per year - second only to Qatar as the highest poultry consumption in the world. The market is also moving rapidly from (largely imported) frozen birds to fresh poultry, locally produced and slaughtered according to Islamic rites. As such, Linpac says the chicken producer expects volume to grow significantly in the next three years.

Linpac’s VSP solutions can reportedly extend shelf life by as much as three days.

“This is a very significant partnership we are creating and further extends our footprint in the Middle East, which is rapidly growing economically as shoppers adopt a more western approach to retailing,” said Linpac Packaging Vice President of Sales Adam Barnett.