ClearTaste organic bitter blocker

Thursday, 05 September, 2019 | Supplied by: Victus International


Australian and New Zealand manufacturers are increasingly faced with the challenges of reducing sugar within new product developments, often resulting in off and undesirable flavours being produced. Now there is a solution, ClearTaste, a natural bitter blocker derived from mushrooms.

ClearTaste is completely water soluble and acts as a true bitter blocker, blocking 11 of the 26 bitter receptors on the tongue. This gives formulators a great deal of freedom when faced with the current challenges of sugar reduction as it eliminates astringent and sour notes, along with metallic and other general off flavours in a myriad of applications. ClearTaste also aids in mouthfeel, which is an added benefit.

The product is made in the USA and has only been on the market for a short period of time. Successful applications include coffee, sweeteners, juices, proteins, milk-type products, health bars and soft drinks, to name a few.

Naturally extracted from mushrooms, ClearTaste bitter blocker has Organic, Kosher, Halal, Non-GM and FEMA GRAS certifications.

Image credit: ©

Phone: 1300 842 887
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