ClearTaste organic bitter blocker

Thursday, 05 September, 2019 | Supplied by: Victus International


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Australian and New Zealand manufacturers are increasingly faced with the challenges of reducing sugar within new product developments, often resulting in off and undesirable flavours being produced. Now there is a solution, ClearTaste, a natural bitter blocker derived from mushrooms.

ClearTaste is completely water soluble and acts as a true bitter blocker, blocking 11 of the 26 bitter receptors on the tongue. This gives formulators a great deal of freedom when faced with the current challenges of sugar reduction as it eliminates astringent and sour notes, along with metallic and other general off flavours in a myriad of applications. ClearTaste also aids in mouthfeel, which is an added benefit.

The product is made in the USA and has only been on the market for a short period of time. Successful applications include coffee, sweeteners, juices, proteins, milk-type products, health bars and soft drinks, to name a few.

Naturally extracted from mushrooms, ClearTaste bitter blocker has Organic, Kosher, Halal, Non-GM and FEMA GRAS certifications.

Image credit: ©stock.adobe.com/au/Dionisvera

Online: www.victus.com.au
Phone: 1300 842 887
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