Low-methane Angus beef on the shelves at Foodland in SA

Following the release of its low-methane Wagyu beef in August 2025, South Australian-based CH4 Global has closed the production loop on methane-reduced Angus beef. Sold as Flinders Beef, the product is now on the shelves at Frewville Foodland and Pasadena Foodland — Adelaide’s Finest Supermarkets — and at select butchers and restaurants.

Produced by HB Rural at Warnertown, south of Port Pirie, the Flinders Beef in-market has been fed Methane Tamer — a product consisting of whole Asparagopsis seaweed, native to South Australia and grown locally.

CH4 Global grows Asparagopsis in ponds at Louth Bay on Eyre Peninsula, which is then dried and formulated into the Methane Tamer product.

When fed to cows at just 0.5% of their daily diet, it is claimed to reduce their methane emissions by up to 90%.

CH4 Global CEO and founder Dr Steve Meller said the livestock industry and agriculture sectors were among the highest producers of greenhouse gas emissions around the world, and HB Rural had been instrumental in working to bend the climate curve with its own cattle.

Heath Tiller is a third-generation cattle producer and founder of HB Rural, which produces the Flinders Beef/cows using the Methane Tamer. He is pictured here in the back row with Jenna Tiller, and in the front row are Clarry, Henry and Eddy Tiller.

“At CH4 Global we are completing the sustainability circle in South Australia by growing Asparagopsis seaweed, native to our shores, working with farmers to feed their cows our Asparagopsis-based Methane Tamer, and then working with processors, butchers, supermarkets and restaurants to reach consumers who want to eat guilt-free beef,” Meller said.

“This partnership with Adelaide’s Finest is important to our state because they’re locally owned stores, specialising in South Australian produce,” he said.

“This eco-system is a win for South Australia as we’re showing how we can all benefit from lowering methane emissions with beef that’s locally produced, which consumers are coming back to time and again because they feel good about it.

“We’re also creating a new export market which we know works, as we seek to bend the climate curve on a global scale.

“We’re hoping that the more Asparagopsis we can grow, the wider the market we can reach across the rest of Australia, South-East Asia, the US, the UK and in South America.”

Methane-tamed Flinders Beef is about to be shipped to butchers and restaurants in NSW, and plans are also afoot to ship beef to several other countries including the UK, the US and Japan.