Sunshine Sugar appoints new CEO

Sunshine Sugar has appointed Adam Viertel as its new Chief Executive Officer, replacing Chris Connors, who is retiring from the role.

Sunshine Sugar Deputy Chairman Stephen Wagner said, “We are pleased to welcome Adam Viertel to the business. He has a solid track record of delivering exceptional results and fostering a collaborative and inclusive work environment — traits that align with the values and culture of Sunshine Sugar and the broader NSW sugar industry.”

Viertel brings over 20 years of experience in the natural resource and agriculture sectors, including extensive experience in bulk commodity supply chains. In his role as the Executive General Manager of Operations at Queensland Sugar Limited (QSL) in Brisbane, he was responsible for the strategic direction and performance of the operations division, including the successful and safe delivery of QSL’s terminal operations and asset management program across the state. Prior to QSL, he held several senior operational and commercial leadership roles within Rio Tinto’s iron ore and coal businesses. 

Viertel said, “I am honoured to be joining the Sunshine Sugar team and look forward to contributing to the continued success of a business and industry with such a rich history, reputation and strong ties to the community. I am confident that together, we will achieve even more milestones and create new opportunities.”

Sunshine Sugar Deputy Chairman Stephen Wagner.

Pictured at the top of the page, Viertel will officially take over the reins from the retiring CEO at Sunshine Sugar in early December.