Ravenwood appoints Wedderburn as Australian distributor

Ravenwood Packaging has announced that Wedderburn Australia has joined its global network as an approved machinery distributor and printer partner. The partnership is designed to strengthen the availability of Ravenwood’s linerless labelling solutions across Australia.

As part of the collaboration, Wedderburn will become an approved distributor for Ravenwood’s Nobac range of linerless labelling machinery, while also investing in a Ravenwood Com500 linerless coating system to produce linerless labels locally. Together, these capabilities will enable Wedderburn to provide users with a complete linerless labelling solution, supported by local expertise, service and supply.

Founded in 1896, Wedderburn is a 100% family-owned Australian business specialist in labels, labelling equipment, weighing systems, packaging equipment and food technologies. The company has long been active in supporting initiatives to reduce packaging waste and improve recyclability, including FSC certified materials, participation in circular economy programs such as RafCycle and engagement with leading industry organisations focused on packaging sustainability and compostable solutions.

Commenting on the partnership, Paul Beamish, Managing Director at Ravenwood Packaging, said: “Australia represents an important growth market for linerless technology, and we’re excited to be partnering with Wedderburn to expand the availability of our solutions across the region. By combining Ravenwood’s linerless machinery and coating technology with Wedderburn’s established market presence and technical expertise, we’re creating a strong platform to support customers looking to improve efficiency, reduce waste and adopt more sustainable labelling practices. We look forward to working together to drive the continued growth of linerless labelling throughout Australia.”

Philip Wedderburn, Executive Chairman at Wedderburn said: “This partnership represents an exciting step forward in our commitment to delivering innovative and sustainable labelling solutions to the Australian market. Ravenwood has established itself as a global leader in linerless technology and we are proud to become both an approved distributor of its machinery and printer partner for linerless labels. Together, we look forward to helping Australian businesses access proven linerless solutions that support greater efficiency, reduced waste and improved sustainability outcomes.”

Image credit: Plastic-free linerless fruit lid for Kissabel Naturally Red-Fleshed Apples.